Mission and Vision
- Mohsen Mirkhani

- Sep 10, 2019
- 5 min read
The mission and vision of Spotlight is to change the way we workout to provide the gym member more control with how they work out, with who they work out with and where they work out based on their desires and criteria. These are some of the pillar reason why Spotlight can change the way you work out and give you a more customized and personal experience.
Spotlight is on a mission to introduce new strategies and possibilities to gym members that will allow them to have actual control over their workout experience like never before and in ways that don’t exist right now. Our vision at Spotlight, is to ensure gym members can better utilize their time and create bonds and friendships within their active gym communities that will have mutually beneficial outcomes while positively impacting their gym experience and overall network.
Gym members are seeking innovative, new and improved ways to enhance their performance at the gym and they no longer have to be vulnerable to the ancient techniques offered to have the same performances. With Spotlight, gym members can now find out who is working out at the gyms nearby to make an informed decision regarding which gym to work out in! Let me tell you a story, most guys know Monday is international chest day and from many years of experience at the gym, the chest section including all benches, weights, chest racks and more are all working overtime on Mondays’. Imagine you are at home continuing the day-long contemplation of what to work out on during your hype and amazing workout because you are so dedicated and thoughtful. So you sit and plan but you know it’s international chest day but think to yourself, maybe those guys won’t be there at the gym, or maybe I can get in there earlier to beat out the crowd and you decide to work out your legs on this Monday and can’t wait to get into the squat racks and totally own the gym! So you jump in your car, battle traffic, sleet, snow, rain, hail and leave the comfort of all your luxuries to go to the gym to better yourself and your being only to see the entire weight section of the gym, including the squat racks which are now being used with benches for chest press, totally devoured by those guys and their weights! You arrive and in disappointment you either have to change your workout routine for the day and now for the week, or you press on and try to work out through the maze of those guys and their weights! First of all kudos to you for going to the gym because we all know working out gives us the physical, mental and euphoric energies we need to help us all live a fulfilled, peaceful and healthy life. Great on you for sacrificing your time to build a healthy body and mind those who do not sacrifice their time do not have. Back to the story! While you are now waiting for a squat rack to open-up, you sit and think, if I only knew these guys were here, maybe I would have planned to work out my arms today, or maybe I would have planned to start off with some cardio but you didn’t because you were so pumped about working your quads, your calves and your glutes! Then you think back to the conversation you had earlier in the day with your friend who was trying to convince you to work out at their gym and workout on your arms because the bicep and tricep machines and the dumbbells are usually always available on Mondays’ but since you were so pumped to work out on your legs, you decided to work out at your typical gym even though you could have gone to the other gym. Then you start to think and wonder who is at that gym right now and if you will go there next time. To give this story a happy ending, let’s say you still had a great workout and you left the gym feeling invigorated and full of new thoughts and ideas. By using Spotlight you can totally avoid a situation just like this. By using one of the key features Spotlight offers, you can actually see who is at the gym at any given time and use that information to decide which gym you will go to. Let’s say for example, you have the multi-gym pass at GoodLIfe. You can now search through each gym location and decide which gym you will go to based on who is there or any other set of criteria you have! This gives you the opportunity to avoid waiting for equipment and having to rearrange your workout schedule for the day or week because of the wait time and availability of equipment. In the example above with all those guys and all those weights if you when at home and while continuing the day-long contemplation of what to work out on during your hype and amazing workout because you are so dedicated and thoughtful, you opened the Spotlight App, saw the other people at your gym and saw those guys in mass numbers while you already knew all those weights would be out and all over the place and knew those guys would totally intrude on your workout! So what do you do then prior to even jumping in your car to battle traffic, sleet, snow, rain, hail and leave the comfort of all your luxuries to go to the gym to better yourself and your being, you look at all the other near-by Goodlife locations and notice one in particular that doesn’t seem to have many of those international chest day guys there and you know what that means, the squat racks are available! Or you can see your friend at their gym and decide you know what, I would love to work out with them today and pump up my arms just a bit more and work out on your legs later in the week.
This is just one example of why Spotlight can totally change the way we work out and give us control over our workout experience to provide us with more of what we want at the gym. Time for us to clear our heads either solo or with friends to recharge us, energize us and give us the physical, mental and euphoric energies we need to live a fulfilled, peaceful and healthy life.
It’s time to be someone at the gym and it’s time to use Spotlight to help improve your workout experience.



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